Generationals / Alix
Album: Alix   Collection:General
Artist:Generationals   Added:Nov 2014
Label:Polyvinyl Record Co.  

A-File Activity
Add Date: 2014-12-05 Pull Date: 2015-02-06
Week Ending: Feb 8 Feb 1 Jan 25 Jan 18 Jan 4 Dec 28 Dec 21 Dec 14
Airplays: 2 3 3 2 1 1 2 1

Recent Airplay
1. Feb 17, 2015: The Fishbowl
Gold Silver Diamond
4. Jan 30, 2015: Distractions
Reading Signs
2. Feb 06, 2015: Time Traveler
Would You Want Me
5. Jan 27, 2015: The Fishbowl
Black Lemon
3. Feb 05, 2015: Meow
Black Lemon
6. Jan 27, 2015: In The Year One Thousand, Eight Thousand [W1503]

Album Review
Alejandra Salazar
Reviewed 2014-12-01
Polyvinyl Records, 2014

The release of album no. 4 (this one) made it pretty clear that the Generationals have successfully honed their sound and created their own distinctive musical fingerprint: these guys are in the business of producing back-to-back bouncy, shimmery, catchy pop with a classic, nostalgic feel. It’ll be fun to get this album some kind of airplay over the winter, since Alix really feels like the perfect background music for some sunny summer days.


**1. (3:24) Track is structured around some very catchy xylophone (?) (do-doo-do-doo-do-do-do-doo). Upbeat and happy; will leave you will be humming along for a while after.
***2. (3:25) Extremely straightforward composition: keys + strong percussion + slightly reverbed, layered vocals = the obvious single from the bunch. Deceptively simple, but one of the album’s best.
*3. (3:04) More reverb on the vocals and classic, groovy guitar work. You can definitely hear some beach-y vibes/influence here.
4. (3:34) Slower track. Lo-fi vibes—everything’s really fuzzy here. A bit sleepy, repetitive.
***5. (3:30) Fun opening/underlying guitar plucking; playful synth enters to create an 80s space-age kind of edge to the track. Two vocalists have fun harmonizing and layering each other—one of the best on the album.
6. (3:33) Darker, bass-heavy, robotic voices, sounds subtly video-game-y.
*7. (3:39) Very 80s, heavy on bass and drawn out vocals. Excellent synth-y build-up in the latter half.
8. (3:18) Low, heavy guitar and dramatic “bam-dun-bam” percussion. Chorus breaks up the moodiness by introducing some toe-tapping anthem-y power synth.
9. (3:00) Light, starry guitar strumming floats around, distant thundering percussion cuts in every once in a while. Sleepy vox.
***10. (3:53) That xylophone makes an appearance again, along with beeping/blooping synth straight off a classic video game and some booming trumpet. Nice underlying bongo (?) beat. Echoey vocals. Builds up in an anthem-y style, explodes in a way that I can only describe as “shimmery”.

Track Listing
1. Black Lemon   6. Charlemagne
2. Gold Silver Diamond   7. Welcome To The Fire
3. Reviver   8. Heart In Two
4. It Took A Minute   9. Now Look At Me
5. Reading Signs   10. Would You Want Me